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Marketing Specialist

The Nature Conservancy

Columbus, Ohio

Job Type Permanent
Salary Details $60,000 – $71,000

Who We Are:

The Nature Conservancy’s mission is to protect the lands and waters upon which all life depends. As a science-based organization, we create innovative, on-the-ground solutions to our world’s toughest challenges so that we can create a world in which people and nature thrive. We’re rooted in our Mission and guided by our Values, which includes a Commitment to Diversity and Respect for People, Communities, and Cultures. Whether it’s career development, flexible schedules, or a rewarding mission, there’s lots of reasons to love life #insideTNC. Want a better insight to TNC? Check out our TNC Talent playlist on YouTube  or on Glassdoor.  

Our goal is to cultivate an inclusive work environment so that all our colleagues around the globe feel a sense of belonging, and that their unique contributions to our mission are valued. We know we’ll only achieve our Mission by hiring and engaging a diverse workforce that reflects the communities in which we work. In addition to the requirements in our postings, we recognize that people come with talent and experiences outside of a job. Diversity of experience and skills combined with passion is a key to innovation and a culture of inclusion! Please apply – we’d love to hear from you. To quote myriad TNC staff members, “you’ll join for our mission, and you’ll stay for our people.”

What We Can Achieve Together:

The Marketing Specialist manages and implements tactics in approved marketing plan. The Marketing Specialist is an integral part of the team responsible for supporting overall marketing objectives for the Midwest division and focused on their assigned state, and which interfaces with the division and global priorities of The Nature Conservancy.

The Marketing Specialist collaborates with the Director to manage and implement marketing projects/initiatives and manages resources proactively.  They work within the framework of positioning, platform and voice of the organization’s marketing objectives to meet stakeholders’ needs. This position plans, develops and manages content for print and digital channels including—but not limited to—social media, email, website, Google, and newsletters.   They work closely with various constituents such as department staff, field offices, program consultants and vendors to manage all phases of projects.  They may work within budgets to minimize expenses, maximize revenue, and meet quality control standards.  They may use software systems to track and analyze program results, report findings, and work with senior marketing managers to implement strategic recommendations.

As the Marketing Specialist, you will:

  • Reaches targeted audiences with key messages.
  • Manages day-to-day content planning and production for their assigned state’s content distribution channels including but not limited to the website, Facebook, and Instagram and co-lead the management of and content production for the Midwest Division channels.
  • Organizes, manages and coordinates diverse projects and activities with many variables.
  • Manages and measures content and campaigns on multiple social media platforms.
  • Updates website, creates email newsletters, digital invitations, and online outreach campaigns.
  • Supports integrated digital advocacy campaigns.
  • Manages online communities on platforms,
  • Uses software systems to track, analyze and report web metrics and social media trends.
  • Opportunity to act independently on assigned tasks and projects. May have full opportunity to direct individual projects.
  • Occasional travel for business meetings, team retreats, and/or professional development.
  • Other related duties as assigned.

We’re Looking for You:

The ideal candidate will have all or some of these qualifications. If you don’t have all of them, apply anyway and tell us about your skills and experience:

  • Experience in multi-channel social media work, including the development of content calendars and digital strategies, measuring results, and managing paid ads.
  • Experience in CMS, SEO, SEM and Google Analytics/web traffic metrics.
  • A creative background with experience in digital design and creating social media videos.
  • An interest in conservation and the desire to help convey TNC’s mission to diverse groups.
  • Multi-lingual skills appreciated.
  • Multi-cultural or cross-cultural experience preferred.
  • Knowledge and application of current and evolving trends in marketing.
  • Ability to work independently without requiring detailed management review of general work.
  • Strong organizational skills, attention to detail and project management experience.

What You’ll Bring:

  • Bachelor’s degree in related field and 5 years’ related experience or equivalent combination of education and experience.
  • Experience cultivating and managing client/customer relationships.
  • Experience writing, editing and proofreading.
  • Experience organizing and coordinating multiple projects.

What We Bring:

Since 1951, The Nature Conservancy has been doing work you can believe in protecting the lands and waters that all life depends on. Through grassroots action, TNC has grown to become one of the most effective and wide-reaching environmental organizations in the world. Thanks to more than 1 million members, over 400 scientists, and the dedicated efforts of our diverse staff, we impact conservation throughout the world!

The Nature Conservancy offers a competitive, comprehensive benefits package including: health care benefits, flexible spending accounts, 401(k) plan including employer match, parental leave, accrued paid time off, life insurance, disability coverage, employee assistance program, other life and work wellbeing benefits. Learn more about our benefits at in the Culture Tab on nature.org/careers.

We’re proud to offer a work-environment that is supportive of the health, wellbeing, and flexibility needs of the people we employ!

HOW TO APPLY

To apply for job ID 55940, submit your materials online by using the Apply Now button at https://careers.nature.org/. Need help applying? Visit our recruitment page or contact applyhelp@tnc.org.

Our recruiting process is a rolling interview process to ensure we engage applicants in a timely manner. This means we review applications in the order in which they are received. Once a strong candidate pool is identified, the role will be unposted. The timeline may vary depending on the expressed interest in the role, so we highly encourage candidates to apply as soon as possible.

The Nature Conservancy is an Equal Opportunity Employer. Our commitment to diversity includes the recognition that our conservation mission is best advanced by the leadership and contributions of people of diverse backgrounds, beliefs and culture. Recruiting and mentoring staff to create an inclusive organization that reflects our global character is a priority and we encourage applicants from all cultures, races, colors, religions, sexes, national or regional origins, ages, disability status, sexual orientation, gender identity, military, protected veteran status or other status protected by law.  

The successful applicant must meet the requirements of The Nature Conservancy's background screening process.

Do you have military experience? Visit our U.S. Military Skills Translator to match your military experience with our current job openings!

TNC is committed to offering accommodations for qualified individuals with disabilities and disabled veterans in our job application process. If you need assistance or an accommodation due to a disability, please send a note to applyhelp@tnc.org with Request for Accommodation in the subject line.

An attractive salary and benefits package is part of TNC’s value proposition to our employees. TNC strives to provide competitive pay and bases salaries on the geographic location of the role committing to being equitable across groups and providing hiring salary ranges when possible.

Since we support flexible and remote work for our employees, many positions have a flexible location within countries where we’re registered as a Non-government Organization and established as an employer. This may mean we’re unable to provide a hiring salary range in the posting for some of our positions. However, candidates invited to be part of our interview process will be provided their location specific range upon request.

When you apply, please indicate that you are responding to the posting on Conservation Job Board.

Category Admin & Leadership, Land Trust